Today I appeared on CNBC's "Power Lunch" to debate Net neutrality issues and the specific role of pricing in this debate. [video down below] Specifically, the producers wanted to know whether websites should be allowed to pay a higher fee to allow consumers faster access to their sites or should it be equal for every website. The show was partially a response to the rumors that the may be some sort of deal pending between Verizon and Google about prioritized services. On the program, I was up against Craig Aaron of Free Press. During the discussion I made several points, many of which first appeared in my 2005 essay on "The Real Net Neutrality Debate: Pricing Flexibility Versus Pricing Regulation." Here are the key points I tried to get across:

• In a free-market economy, companies should be able to freely set prices for goods and services without fear of government price controls.


• This isn't about consumers paying more for basic Internet access or having their connections "slowed down"? This is about whether the government will allow some broadband services to be differentiated or specialized for unique needs, such as online gaming, live event telecasts, secure telepresence conferences, telemedicine, etc.


• Differentiated and prioritized services and pricing are part of almost every industrial sector in a capitalistic economy. (ex: airlines, package shipping, hotels, amusement parks, grades of gasoline, etc.) Why should it be any different for broadband?


• It's always important to remember that there is no such thing as a free lunch. Something has to pay for Internet access. It doesn't just fall like manna from heaven. Differentiated services may help in this regard by allowing carriers to price more intensive or specialized users and uses to ensure that carriers don't have to hit everyone - including average household users - with the same bill for service. Why should the government make that illegal through Net neutrality regulation?


• Heavy-handing tech mandates - especially Internet price controls - could have a profoundly deleterious impact on investment, innovation, and competition. After all, there can be no innovation or investment without a company first turning a profit. We don't want to return to the era of rotary-dial regulated monopoly, in which our choices were few and our services were standardized and rudimentary. We should let our current experiment with facilities-based, head-to-head competition continue.

Video follows below the fold.