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<title>The Progress &amp; Freedom Foundation Blog</title>
<link>http://blog.pff.org/</link>
<description></description>
<copyright>Copyright 2009</copyright>
<lastBuildDate>Thu, 02 Jul 2009 17:11:35 -0500</lastBuildDate>
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<item>
<title>Lori Drew Acquitted in Megan Meier Case: What to Do About Cyberbullying?</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>Lori Drew was convicted late last year on charges related to her role in a cruel hoax that led to the tragic suicide of thirteen-year old Megan Meier in Missouri in 2006.  But today, at her sentencing, the judge <a href="http://www.wired.com/threatlevel/2009/07/drew_court/">threw out her convictions</a>.  Millions around the world were horrified by Megan's fate, and many will probably be upset that Drew might go unpunished.  But we need to separate three questions in this case:<br />
<ol><br />
	<li>Should the federal anti-hacking law under which she was convicted really be applied in such cases?</li><br />
	<li>What, precisely, <em>was</em> Drew's involvement?</li><br />
	<li>The key question: What should be done about the general problems of cyberbullying and cyberharassment?</li><br />
</ol><br />
<strong>Misuse of the Anti-Hacking Statute<br />
</strong></p>

<p>Judge Wu has yet to issue his written opinion but seems to have agreed with the various experts on Internet law who argued that, however tragic the Meier case was, the Computer Fraud &amp; Abuse Act (CFAA) should not have been applied to Drew.  Most notably, the Electronic Frontier Foundation filed an <a href="http://www.eff.org/files/filenode/US_v_Drew/Drew_Amicus.pdf">Amicus Brief</a> in support of Drew's motion to dismiss the charges against her--summarized by <a href="http://www.groklaw.net/article.php?story=20081128005538214">Groklaw</a> and the <a href="http://jolt.law.harvard.edu/digest/telecommunications/united-states-v-drew-2">Harvard Journal of Law &amp; Technology</a>.  Orin Kerr, a leading Internet law professor, felt so strongly about the consequences of using the CFAA to criminalize violations of privately written terms of service that he joined Drew's defense team.  Kerr demonstrated the problems of essentially allowing private parties to create the grounds for criminal offenses (if violated by users) by <a href="http://volokh.com/archives/archive_2008_11_23-2008_11_29.shtml">suggesting obviously ridiculous new terms of service</a> for the Volokh Conspiracy, the group blog he writes on.</p>

<p>Hard as it may be for those who want to "see justice done" in this case, the CFAA just isn't the right law to apply--which raises the question of whether new laws are needed, discussed below.</p>

<p><strong>Uncertainty About Drew's Role<br />
</strong></p>

<p>The judge may also have been influenced by uncertainty as to Drew's actual role in the case. Initial coverage of the story suggested that Drew created the fake MySpace persona of a teen boy ("Josh Evans"), then used that profile to woo Meier, a classmate of Drew's daughter, only to deliberately--and cruelly--break her heart.  After Missouri prosecutors and the FBI declined to press charges against Drew, federal prosecutors in California decided to do so, but Drew consistently maintained that it was not her idea to create the account.</p>]]></description>
<link>http://blog.pff.org/archives/2009/07/lori_drew_acquitted_in_megan_meier_case_what_to_do.html</link>
<guid>http://blog.pff.org/archives/2009/07/lori_drew_acquitted_in_megan_meier_case_what_to_do.html</guid>
<category>Free Speech</category>
<pubDate>Thu, 02 Jul 2009 17:11:35 -0500</pubDate>
</item>

<item>
<title>New Self-Regulatory Principles for Online Behavioral Advertising</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>The leading trade associations in the online advertising industry <a href="http://www.iab.net/about_the_iab/recent_press_releases/press_release_archive/press_release/pr-070209">have just released</a> <a href="http://tech.yahoo.com/news/ap/20090702/ap_on_hi_te/us_tec_online_advertising">their new</a> <a href="http://www.iab.net/media/file/ven-principles-07-01-09.pdf">self-regulatory principles</a>--the first comprehensive self-regulatory principles industry has produced, which track closely with the suggested <a href="http://www.ftc.gov/opa/2009/02/behavad.shtm">guidelines released by the FTC in February</a>.</p>

<p>I commend the industry for setting a new standard in transparency, consumer control and data security. These Principles do much to empower Americans to make their own decisions about privacy, but I fear that many critics of so-called "targeted advertising" will <em>never</em> be satisfied, no matter how high industry <a href="http://techliberation.com/2009/03/11/google%e2%80%99s-ad-preference-manager-one-small-step-for-google-one-giant-leap-for-privacy/">raises the bar</a>.</p>

<p>These critics have insisted that ordinary users can't be trusted to make the "right decisions" about privacy and have insisted on imposing restrictive default "opt-in" rules for the online data collection that makes online advertising valuable to websites that rely on ad revenue.  Such pre-emptive privacy regulation would stunt the growth of revenue for the "Free" online content and services we've all come to take for granted.  During a time of economic recession, and as traditional media like newspapers struggle to make the transition from print to the Internet, it's more important than ever that policymakers <a href="http://techliberation.com/2009/02/13/targeted-online-advertising-what%e2%80%99s-the-harm-where-are-we-heading/">allow self-regulation to evolve</a>.  Only by doing so can we expect continued innovation and creativity online. We must all remember:  <strong><em><a href="http://techliberation.com/2009/06/25/there-is-no-free-lunch-no-advertising-no-media/">There is no free lunch</a>!</em></strong></p>

<p>I'll lead a panel discussion on July 10 on Capitol Hill about "<a href="http://pff.org/events/upcomingevents/071009-regulating-online-advertising.asp">Regulating Online Advertising: What Will it Mean for Consumers, Culture &amp; Journalism?</a>"  Please RSVP <a href="http://pff.org/events/upcomingevents/071009-regulating-online-advertising.asp#reg">here</a>.</p>]]></description>
<link>http://blog.pff.org/archives/2009/07/new_self-regulatory_principles_for_online_behavior.html</link>
<guid>http://blog.pff.org/archives/2009/07/new_self-regulatory_principles_for_online_behavior.html</guid>
<category>Advertising</category>
<pubDate>Thu, 02 Jul 2009 17:09:32 -0500</pubDate>
</item>

<item>
<title>Ad-Supported Internet: The Musical (Web Site Story)</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>The comic geniuses at CollegeHumor.com have really hit the nail on the head with <a href="http://www.collegehumor.com/video:1913584">this</a> musical romp through the (mostly ad-supported) web, a take-off on "<a href="http://www.westsidestory.com/site/level2/lyrics/maria.html">Maria</a>" from the musical <em>West Side Story</em>.  Besides showcasing a number of great ad-supported services, the clip really hits the nail on the head by acknowledging that "<a href="http://techliberation.com/2009/06/25/there-is-no-free-lunch-no-advertising-no-media/">There is No Free Lunch</a>": The <em><a href="http://techliberation.com/2009/06/28/a-posterboy-for-advertisings-pro-consumer-quid-pro-quo/">quid pro quo</a></em> of advertising supports the plethora of online content and services Internet users take for granted.</p><blockquote>Pandora, I just found a website called Pandora...<br />Pandora! type it in and there's music playing<br />
<em>watch the ads and it's almost like paying</em></blockquote><br />
<object width="500" height="360" data="http://www.collegehumor.com/moogaloop/moogaloop.swf?clip_id=1913584&amp;fullscreen=1" type="application/x-shockwave-flash"><param name="allowfullscreen" value="true" /><param name="wmode" value="transparent" /><param name="AllowScriptAccess" value="true" /><param name="src" value="http://www.collegehumor.com/moogaloop/moogaloop.swf?clip_id=1913584&amp;fullscreen=1" /></object><p></p>

<p>I'm tempted to show the clip at our upcoming PFF Capitol Hill briefing on July 10: "<a href="http://pff.org/events/upcomingevents/071009-regulating-online-advertising.asp">Regulating Online Advertising: What Will it Mean for Consumers, Culture &amp; Journalism?</a>"</p>]]></description>
<link>http://blog.pff.org/archives/2009/07/ad-supported_internet_the_musical_web_site_story.html</link>
<guid>http://blog.pff.org/archives/2009/07/ad-supported_internet_the_musical_web_site_story.html</guid>
<category>Advertising</category>
<pubDate>Wed, 01 Jul 2009 23:08:22 -0500</pubDate>
</item>

<item>
<title>The &quot;Lessigation&quot; of Copyright Scholarship: A Review of Statutory Damages in Copyright Law: A Remedy in Need of Reform (Part I).</title>
<author>Thomas Sydnor</author>
<description><![CDATA[<p><em></em>Another day, another absurd academic attack on copyrights.  Today's entry in the Free-Culture-Movement's parade of sophistry is Pamela Samuelson and Tara Wheatland, <em>Statutory Damages in Copyright Law: A Remedy in Need of Reform</em> (2009) (available <a href="http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1375604">here</a>). </p>

<p>The self-refuting "analysis" in this article warrants dissection for two reasons.  First, it reveals the gruesome consequences of the "Lessigation," (i.e., "degeneration into shrill, dishonest demagoguery"), of much "scholarship" on intellectual-property law and policy.  Second, this article focuses on statutory damages: a remedy that is critically important to copyright law--and thus the focus of the Free Cultist's latest attack on those awful creators who still refuse to embrace the give-it-away-and-pray "business model" that has worked oh-so-well for newspapers.... </p>

]]></description>
<link>http://blog.pff.org/archives/2009/07/the_lessigation_of_copyright_scholarship_a_review.html</link>
<guid>http://blog.pff.org/archives/2009/07/the_lessigation_of_copyright_scholarship_a_review.html</guid>
<category>Copyright</category>
<pubDate>Wed, 01 Jul 2009 16:43:04 -0500</pubDate>
</item>

<item>
<title>Cyberbullying Legislation Debate: Video from FOSI Capitol Hill Event (6/12)</title>
<author>Adam Thierer</author>
<description><![CDATA[<p>As <a href="http://techliberation.com/2009/06/19/cyberbullying-legislation-why-education-is-preferable-to-regulation/">I noted recently</a>, Berin Szoka and I just released a big PFF white paper (<a href="http://www.pff.org/issues-pubs/pops/2009/pop16.12-cyberbullying-education-better-than-regulation.pdf">PDF</a>) entitled, "<strong>Cyberbullying Legislation: Why Education is Preferable to Regulation</strong>," which examines two very different federal approaches to the issue. One approach is focused on the creation of a new federal crime to punish cyberbullying, which would include fines and jail time for violators. One approach, set forth by Rep. Linda Sánchez (D-CA) in <a href="http://thomas.loc.gov/cgi-bin/query/z?c111:H.R.1966:">H.R. 1966</a> (originally <a href="http://frwebgate.access.gpo.gov/cgi-bin/getdoc.cgi?dbname=110_cong_bills&amp;docid=f:h6123ih.txt.pdf">H.R. 6123</a>), the "Megan Meier Cyberbullying Prevention Act," would create a new federal felony: "Whoever transmits in interstate or foreign commerce any communication, with the intent to coerce, intimidate, harass, or cause substantial emotional distress to a person, using electronic means to support severe, repeated, and hostile behavior, shall be fined under this title or imprisoned not more than two years, or both."</p>

<p>The other legislative approach is education-based and would create an Internet safety education grant program to address the issue in schools and communities. In mid-May, the "School and Family Education about the Internet (SAFE Internet) Act" (<a href="http://thomas.loc.gov/cgi-bin/query/z?c111:S.1047:">S. 1047</a>) was introduced in the Senate by Sen. Robert Menendez (D-NJ) and in the House by Rep. Debbie Wasserman Schultz (D-FL). The measure proposes an Internet safety education grant program that will be administered by the Department of Justice, in concurrence with the Department of Education, and the Department of Health &amp; Human Services.</p>

<p>On June 12, the <a href="http://www.fosi.org">Family Online Safety Institute</a> (FOSI) hosted a discussion about these bill on Cap Hill, which was moderated by FOSI CEO Stephen Balkam. Representatives from both Rep. Sanchez's and Sen. Menendez's offices were on hand to discuss their bills, and I provided some feedback based upon what Berin and I concluded in our paper.  It was a good discussion and I encourage you to <a href="http://www.youtube.com/watch?v=FsCpOgwTqQM">watch the whole thing</a> because there were some good questions from the audience later in the show.</p>

<p><object width="500" height="304" data="http://www.youtube.com/v/FsCpOgwTqQM&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/FsCpOgwTqQM&amp;hl=en&amp;fs=1&amp;" /><param name="allowfullscreen" value="true" /></object></p>]]></description>
<link>http://blog.pff.org/archives/2009/07/cyberbullying_legislation_debate_video_from_fosi_c.html</link>
<guid>http://blog.pff.org/archives/2009/07/cyberbullying_legislation_debate_video_from_fosi_c.html</guid>
<category>Free Speech</category>
<pubDate>Wed, 01 Jul 2009 14:28:18 -0500</pubDate>
</item>

<item>
<title>Facebook, Twitter, Online Identity Integration &amp; the Future of Anonymity</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>The Wired article ("<a href="http://www.wired.com/techbiz/it/magazine/17-07/ff_facebookwall?currentPage=all">Great Wall of Facebook: The Social Network's Plan to Dominate the Internet -- and Keep Google Out</a>") I <a href="http://techliberation.com/2009/06/27/facebook-v-google-v-techno-aquarians/">discussed</a> yesterday touched on another issue near &amp; dear to my heart (besides the importance of smarter advertising): the future of online anonymity. The article lays out Facebook's "4-Step Plan for Online Domination," which involves "colonizing" the web though Facebook's <a href="http://developers.facebook.com/connect.php">Connect</a> (launched Dec. 2008) and <a href="http://mashable.com/2009/04/27/facebook-open-stream-api-the-next-huge-platform/">Open Stream API</a> (launched April 2009) initiatives, which:<br />
<blockquote>don't just allow users to access their Facebook networks from anywhere online. They also help realize Facebook's longtime vision of giving users a unique, Web-wide online profile. By linking Web activity to Facebook accounts, they begin to replace the largely anonymous "no one knows you're a dog" version of online identity with one in which every action is tied to who users really are.</p>

<p>To hear Facebook executives tell it, this will make online interactions more meaningful and more personal. <strong>Imagine, for example, if online comments were written by people using their real names rather than by anonymous trolls.</strong> "Up until now all the advancements in technology have said information and data are the most important thing," says <a href="http://www.linkedin.com/in/davemorin">Dave Morin</a>, Facebook's senior platform manager. "The most important thing to us is that there is a person sitting behind that keyboard. We think the Internet is about people."</blockquote><br />
The bolded prediction of what I would call "Online Identity Integration" is already happening.  To take one tiny example, readers can now post comments on the TLF by logging into Disqus (our Comment Management System) through their Facebook (or Twitter) account, which will also allow them to automatically share those comments on Facebook (or Twitter). This is purely opt-in: Users are free to continue to post anonymous comments. But as more websites and platforms implement such Identity Integration functionality, a growing percentage of online speech will be tied to profiles offered by major social networks.</p>

<p>Some free speech advocates are sure to bemoan Identity Integration as directly undermining online anonymity. </p>]]></description>
<link>http://blog.pff.org/archives/2009/06/facebook_twitter_online_identity_integration_the_f.html</link>
<guid>http://blog.pff.org/archives/2009/06/facebook_twitter_online_identity_integration_the_f.html</guid>
<category>Free Speech</category>
<pubDate>Mon, 29 Jun 2009 22:09:46 -0500</pubDate>
</item>

<item>
<title>A Posterboy for Advertising&apos;s Pro-Consumer Quid Pro Quo</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>The advocates of regulation pay lip service to the importance of advertising in funding online content and services but don't seem to understand that this <em>quid pro quo</em> is a fragile one:  Tipping the balance, even slightly, could have major consequences for continued online creativity and innovation.</p>

<p><a title="Michael-Mr-Yogato by bszoka, on Flickr" href="http://www.flickr.com/photos/29998393@N02/3656383133/"><img class="alignright" src="http://farm4.static.flickr.com/3315/3656383133_7b65b3ca69.jpg" alt="Michael-Mr-Yogato" width="237" height="315" /></a></p><p><a title="Michael-Mr-Yogato by bszoka, on Flickr" href="http://www.flickr.com/photos/29998393@N02/3656383133/"></a>Who is this handsome young man and why does he have "Mr. Yogato Stamped Me!!!" on his forehead?  More importantly, why does he look so darn happy?</p>

<p><strong><em>Flashback</em></strong>: Earlier this week, my partner Michael (pictured) and I visited <a href="http://www.mryogato.com/">Mr. Yogato</a>, a frozen yogurt shop in Washington's Dupont Circle neighborhood which describes itself as "the FUNNEST yogurt experience you'll ever have."</p>

<p>Apart from serving exceptionally tasty frozen yogurt and letting customers play a vintage Nintendo, Mr. Yogato is famous for the eight "<a href="http://www.mryogato.com/rules.php">Rules of Yogato</a>," which offer discounts if users achieve certain feats, including:</p><ul><li>Answering devilishly difficult trivia (10% off--or extra if you fail)</li><li>Reciting the <span>Stirling battlefield speech from Braveheart in a great Scottish accent (20% off)</span></li></ul>But the best discount, which Michael does every time (unless I'm there to help identify, say, countries that end in 'L'), is offered for wearing the Yogato stamp on your forehead. Being stamped is, of course, <em>almost</em> as much fun as singing along to "Mr. Roboto" if you're lucky enough to hear that played while you're in the shop (10% off).  But the real fun is in engaging passersby on the street about the icy-sweet joys of Yogato. It's also, of course, probably the most effective advertising Mr. Yogato could ever want.<p></p>

<p>So, the next time you hear Adam Thierer and I talk about the benefits of advertising, especially online, just remember that while <a href="http://techliberation.com/2009/06/25/there-is-no-free-lunch-no-advertising-no-media/">there is no free lunch</a> (nor free frozen yogurt), there <em>is</em> <strong>discounted</strong> frozen yogurt.  It's a simple, obvious <em>quid pro quo</em>:  10% off in exchange for spreading the Gospel of Yogato.</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/a_posterboy_for_advertisings_pro-consumer_quid_pro.html</link>
<guid>http://blog.pff.org/archives/2009/06/a_posterboy_for_advertisings_pro-consumer_quid_pro.html</guid>
<category>Advertising</category>
<pubDate>Mon, 29 Jun 2009 22:07:24 -0500</pubDate>
</item>

<item>
<title>Great Summary of Section 230</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>Eric Goldman offers a terrific--and <em>concise</em>--<a href="http://blog.ericgoldman.org/archives/2009/06/47_usc_230_and.htm">summary of Section 230</a> and how courts have recently interpreted its grant of broad immunity to online intermediaries, most notably:<br />
<blockquote>47 USC 230 tries to divide online content into first party content and third party content. In its simplest form, 230 says that online actors can't be liable for third party content unless (1) ECPA, (2) federal criminal enforcement, or (3) IP claims.</blockquote><br />
It's worth reading the rest.</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/great_summary_of_section_230.html</link>
<guid>http://blog.pff.org/archives/2009/06/great_summary_of_section_230.html</guid>
<category>E-commerce</category>
<pubDate>Mon, 29 Jun 2009 22:01:55 -0500</pubDate>
</item>

<item>
<title>Facebook v. Google v. the Techno-Aquarians</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>Fred Vogelstein's essay in Wired, "<a href="http://www.wired.com/techbiz/it/magazine/17-07/ff_facebookwall?currentPage=all">Great Wall of Facebook: The Social Network's Plan to Dominate the Internet -- and Keep Google Out</a>" describes the intensifying clash between Google and Facebook--a clash that focuses on the ability to target advertising:<br />
<blockquote>Like typical trash-talking youngsters, Facebook sources argue that their competition is old and out of touch. "Google is not representative of the future of technology in any way," one Facebook veteran says. "Facebook is an advanced communications network enabling myriad communication forms. It almost doesn't make sense to compare them."</blockquote><br />
Apart from noting that Facebook directs users to Microsoft's Bing as its default search engine for the Internet at large, the most interesting part of the article is Facebook's "4-Step Plan for Online Domination":<br />
<blockquote>1. <strong>Build critical mass</strong>. In the eight months ending in April, Facebook has doubled in size to 200 million members, who contribute 4 billion pieces of info, 850 million photos, and 8 million videos every month. The result: a second Internet, one that includes users' most personal data and resides entirely on Facebook's servers.</p>

<p>2. <strong>Redefine search</strong>. Facebook thinks its members will turn to their friends--rather than Google's algorithms--to navigate the Web. It already drives an eyebrow-raising amount of traffic to outside sites, and that will only increase once Facebook Search allows users to easily explore one another's feeds.</p>

<p>3. <strong>Colonize the Web</strong>. Thanks to a pair of new initiatives--dubbed Facebook Connect and Open Stream--users don't have to log in to Facebook to communicate with their friends. Now they can access their network from any of 10,000 partner sites or apps, contributing even more valuable data to Facebook's servers every time they do it.</p>

<p>4. <strong>Sell targeted ads, everywhere</strong>.  Facebook hopes to one day sell advertising across all of its partner sites and apps, not just on its own site. The company will be able to draw on the immense volume of personal data it owns to create extremely targeted messages. The challenge: not freaking out its users in the process.</blockquote><br />
Facebook can't keep losing money forever.  Indeed, investors are willing to keep sinking money into Facebook during Phases 1-3 because they think it will pay off in Phase 4--when Facebook really threatens to be a fGoogle-killer.  But rather the fact that investors are willing to subsidize the creation of a wonderful platform now used by 200 million people (one fifth of all Internet users worldwide), or that Facebook might finally provide a counter-weight to the fearsome Google, the <a href="http://techliberation.com/2009/06/17/behavioral-advertising-industry-practices-hearing-some-issues-that-need-to-be-discussed/">People for the Ethical Treatment of Data</a> (PETD) are appalled.  One <a href="http://www.wired.com/techbiz/it/magazine/17-07/ff_facebookwall?currentPage=1&amp;showAllComments=true&amp;commentId=92zn">commenter</a> on the Wired story put it best:</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/facebook_v_google_v_the_techno-aquarians.html</link>
<guid>http://blog.pff.org/archives/2009/06/facebook_v_google_v_the_techno-aquarians.html</guid>
<category>Advertising</category>
<pubDate>Mon, 29 Jun 2009 21:42:29 -0500</pubDate>
</item>

<item>
<title>PFF Capitol Hill Briefing: Online Advertising Regulation (July 10)</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>If you're in D.C. on July 10, I hope you'll join us for the following panel discussion (noon-2pm in Room 208 at the U.S. Capitol Visitor Center), which I'll lead as moderator:</p>

<p>Proposals to regulate advertising and data collection on the Internet, mobile phones, and interactive television, hold the promise of enhancing consumer privacy.  On the other hand, "smart advertising" allows more relevant advertising to be targeted directly to individual consumers, making markets more competitive, significantly increasing the funding available for creating free content and services, and increasing the effectiveness of all forms of free speech.  These issues and more will be discussed at "<a href="http://pff.org/events/upcomingevents/071009-regulating-online-advertising.asp">Regulating Online Advertising: What Will it Mean for Consumers, Culture &amp; Journalism?</a>" a congressional seminar hosted by The Progress &amp; Freedom Foundation.</p>

<p>A panel of experts will discuss such topics as the cost of regulation to consumers, its impact on journalism and other non-commercial content, and First Amendment issues concerning the future of culture and political discourse.</p>

<p>Please RSVP <a href="http://pff.org/events/upcomingevents/071009-regulating-online-advertising.asp#reg">here</a>.</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/pff_capitol_hill_briefing_online_advertising_regul.html</link>
<guid>http://blog.pff.org/archives/2009/06/pff_capitol_hill_briefing_online_advertising_regul.html</guid>
<category>Advertising</category>
<pubDate>Fri, 26 Jun 2009 09:28:32 -0500</pubDate>
</item>

<item>
<title>There is No Free Lunch! No Advertising, No Media</title>
<author>Berin Szoka</author>
<description><![CDATA[<p>Adam Thierer and I <a href="http://techliberation.com/2008/09/24/online-advertising-user-privacy-principles-to-guide-the-debate/">have</a> <a href="http://techliberation.com/2009/02/13/targeted-online-advertising-what%e2%80%99s-the-harm-where-are-we-heading/">been</a> <a href="http://techliberation.com/2009/03/11/google%e2%80%99s-ad-preference-manager-one-small-step-for-google-one-giant-leap-for-privacy/">trying</a> <a href="http://techliberation.com/2009/04/05/new-heights-in-googlephobia-a-delinquent-sociopathic-parasite/">to</a> <a href="http://techliberation.com/2009/06/17/behavioral-advertising-industry-practices-hearing-some-issues-that-need-to-be-discussed/">drive home</a> a simple message in the ongoing debate about targeted online advertising and privacy:  "<em><strong><a href="http://techliberation.com/2009/06/17/behavioral-advertising-industry-practices-hearing-some-issues-that-need-to-be-discussed/">There is no Free Lunch!</a></strong></em>"  We don't have a lot of friends in this debate, since nearly everyone else seems to assume that online content and services will just continue to fall like manna from heaven if politicians strangle advertising online.  So I was particularly heartened to read the <a href="http://www.shellypalmermedia.com/2009/06/14/a-serious-online-video-advertising-problem/">following</a> from Shelly Palmer:<br />
<blockquote>This is the most serious question facing content producers today. Content costs money to produce. Third-party advertising/sponsor support is one model, promoting your own products is another, subscription is a third. <strong>At the end of the day, there are only three ways it works: I pay, you pay or someone else pays. Unfortunately, there is no business model called "no one pays." </strong>In the case of MediaBytes, the model is "I pay." It works for me as stated above. But, apparently, a fairly large number of people in my audience are uninterested in seeing even relevant product offerings. <strong>Is advertising over? If so, what's next?</strong></blockquote><br />
<em>Amen!</em> Shelly hosts a daily Internet talk show on technology and media called <a href="http://www.shellypalmermedia.com/">MediaBytes</a>.  He  recently tried inserting a short ad at the beginning of the show to cover the significant costs of production:<br />
<blockquote>The show is produced every business day and requires a research staff, a writer (me), an editor, an encoding/distribution manager and an affiliate relations staff. The reason for the production overview is that, this particular two-minutes may look like a talking head combined with some graphics and clips, but the work flow for any given show takes approximately 6 hour and all of the people involved in the production are on salary here at Advanced Media Ventures Group. And, for the record, MediaBytes, and the associated production materials, takes up approximately 25% of my day.</blockquote><br />
Unfortunately, Shelly's audience seemed to feel entitled to receive the fruit of his hard work for free--without suffering the <strong><em>agony </em></strong>of watching... horror of horrors: <em>advertising</em>!.</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/there_is_no_free_lunch_no_advertising_no_media.html</link>
<guid>http://blog.pff.org/archives/2009/06/there_is_no_free_lunch_no_advertising_no_media.html</guid>
<category>Advertising</category>
<pubDate>Fri, 26 Jun 2009 09:17:41 -0500</pubDate>
</item>

<item>
<title>Some Random Thoughts on &quot;Sponsored Blogging&quot;</title>
<author>Adam Thierer</author>
<description><![CDATA[<p>Over at <em>SiliconAngle</em>, my friend Andrew Feinberg has posted an interesting column defending federal oversight of "sponsored blogging," or blogging that might be in some way be tied to a financial interest.  The Federal Trade Commission (FTC) is now looking into that matter and threatening to bring the blogosphere under the thumb of federal regulators. In his essay, "<a href="http://www.siliconangle.com/ver2/?p=5980">Why the FTC is Absolutely, 100 Percent Right on Sponsored Blogging</a>," Andrew argues that:<br />
<blockquote>The Federal Trade Commission wants to keep an eye out for unscrupulous behavior by corporations and media. This is their job. They could leave well enough alone for fear of being accused of meddling with the internet, but they recognize that as technology changes, the rules that govern the relationship between marketers and consumers must be made to fit those changes.</p>

<p>This is not always easy. The Federal Communications Commission has had a rulemaking open on embedded advertising (product placement) in children's programming for some time now. It is well know that it's unlawful to market directly to children during certain times, and on certain programs. But FCC efforts to adapt the rules have been stymied by a cumbersome process and a lack of authority (the FCC may only regulate content on broadcast television).</p>

<p>On the other hand, the Federal Trade Commission has much broader authority. And their job is to keep things fair.</blockquote><br />
I responded in the comments to his piece as follows:</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/some_random_thoughts_on_sponsored_blogging.html</link>
<guid>http://blog.pff.org/archives/2009/06/some_random_thoughts_on_sponsored_blogging.html</guid>
<category>Advertising</category>
<pubDate>Wed, 24 Jun 2009 10:25:21 -0500</pubDate>
</item>

<item>
<title>ICANN 3.0 Should &quot;Refocus&quot; on Original Purpose</title>
<author>Mike Palage</author>
<description><![CDATA[<p><i>Here are my comments&nbsp;(</i><a href="http://pff.org/issues-pubs/filings/2009/060909-Palage-filing-NTIA-ICANN-NOI.pdf"><i>PDF</i></a><i>) on the </i><a href="http://edocket.access.gpo.gov/2009/E9-9409.htm"><i>NTIA's recent Notice of Inquiry</i></a><i> regarding ICANN's future. &nbsp;</i></p><p><i><span class="Apple-style-span" style="font-style: normal; ">I have been an active participant within the Internet Corporation for Assigned Names and Numbers (ICANN) process since its inception as an intellectual property lawyer and information technology specialist. &nbsp;Over the last ten years, I have served in a number of leadership positions within ICANN, including a three-year term on its Board of Directors (2003-2006). &nbsp; I applaud the NTIA for using the broad scope of this NOI to refocus the global Internet community on the original intent/focus of ICANN's MoU/JPA with the Department of Commerce (USG). &nbsp;Unfortunately, over the last few years, ICANN has strayed from its narrow mission as the technical coordinating body originally envisioned in the 1998 White Paper, and has instead become a quasi-monopolistic regulator accountable to no one but itself. &nbsp;This NOI provides the global Internet community the opportunity to deconstruct the current&nbsp;</span></i></p><p></p><p>"ICANN 2.0"&nbsp;governance model and refocus on a successor "ICANN 3.0"&nbsp;governance model. &nbsp;I submit that ICANN 3.0 needs to be a mix of getting "back to basics" (restoring ICANN's original mission) and implementing important "lessons learned" since ICANN's creation about how to make the&nbsp;organization more effective and accountable. &nbsp;I discuss four broad issues:</p><p></p><ol>
	<li>ICANN's Periodic Review of its internal operations and supporting organizations has failed, and has become nothing more than a "perpetual motion machine of public comments and documentation producing no meaningful results." Only a second Evolution and Reform Process can solve ICANN's current deficiencies;</li><li>ICANN must hardcode into its policies and its contracts the principle that its policies cannot supersede national laws;</li><li>ICANN must cease any operational role in technical infrastructure as required by its bylaws and focus instead on its mission as a technical coordinator; and</li><li>Congress must avoid "kicking the JPA can down the road" and instead provide much-needed leadership by creating a solid foundation for ICANN 3.0 in legislation after proper consultation with the Government Accountability Office.</li>
</ol><p></p>]]></description>
<link>http://blog.pff.org/archives/2009/06/icann_30_should_refocus_on_original_purpose.html</link>
<guid>http://blog.pff.org/archives/2009/06/icann_30_should_refocus_on_original_purpose.html</guid>
<category>Internet Governance</category>
<pubDate>Sat, 20 Jun 2009 18:43:13 -0500</pubDate>
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<item>
<title>Cyberbullying Legislation: Why Education is Preferable to Regulation</title>
<author>Adam Thierer</author>
<description><![CDATA[<p><em>By Berin Szoka &amp; Adam Thierer</em></p>

<p><a title="hand on mouse by Adam_Thierer, on Flickr" href="http://www.flickr.com/photos/adam_thierer/3639280003/"><img src="http://farm4.static.flickr.com/3576/3639280003_1afb044d7a_o.jpg" alt="hand on mouse" width="195" height="225" align="right" /></a>We've just released a new PFF white paper (<a href="http://www.pff.org/issues-pubs/pops/2009/pop16.12-cyberbullying-education-better-than-regulation.pdf">PDF</a>) entitled, "<strong>Cyberbullying Legislation: Why Education is Preferable to Regulation</strong>." In this 24-page study we note that, compared to previous fears about online predation, which have been greatly overblown, concerns about cyberbullying are more well-founded. Evidence suggests the cyberbullying is on the rise and that it can have profoundly damaging consequences for children.</p>

<p>Unsurprisingly, in the wake of a handful of high-profile cyberbullying incidents that resulted in teen/tween suicides, some state lawmakers began floating legislation to address the issue. More recently, two very different federal approaches have been proposed.  One approach is focused on the creation of a new federal crime to punish cyberbullying, which would include fines and jail time for violators. In April 2008, Rep. Linda Sánchez (D-CA) introduced <a href="http://thomas.loc.gov/cgi-bin/query/z?c111:H.R.1966:">H.R. 1966</a> (originally <a href="http://frwebgate.access.gpo.gov/cgi-bin/getdoc.cgi?dbname=110_cong_bills&amp;docid=f:h6123ih.txt.pdf">H.R. 6123</a>), the "Megan Meier Cyberbullying Prevention Act," a bill that would create a new federal felony:<br />
<blockquote>"Whoever transmits in interstate or foreign commerce any communication, with the intent to coerce, intimidate, harass, or cause substantial emotional distress to a person, using electronic means to support severe, repeated, and hostile behavior, shall be fined under this title or imprisoned not more than two years, or both."</blockquote><br />
The other legislative approach is education-based and would create an Internet safety education grant program to address the issue in schools and communities. In mid-May, the "School and Family Education about the Internet (SAFE Internet) Act" (<a href="http://thomas.loc.gov/cgi-bin/query/z?c111:S.1047:">S. 1047</a>) was introduced in the Senate by Sen. Robert Menendez (D-NJ) and in the House by Rep. Debbie Wasserman Schultz (D-FL).   The measure proposes an Internet safety education grant program that will be administered by the Department of Justice, in concurrence with the Department of Education, and the Department of Health &amp; Human Services.  These agencies will also work in consultation with education, Internet safety, and other relevant experts to administer a five-year grant program, under which each grant will be awarded for a two-year period.</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/cyberbullying_legislation_why_education_is_prefera.html</link>
<guid>http://blog.pff.org/archives/2009/06/cyberbullying_legislation_why_education_is_prefera.html</guid>
<category>Free Speech</category>
<pubDate>Fri, 19 Jun 2009 11:21:37 -0500</pubDate>
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<item>
<title>Free Press Hypocrisy over Metering &amp; Internet Price Controls</title>
<author>Adam Thierer</author>
<description><![CDATA[<p>In response to <a href="http://blog.pff.org/archives/2009/06/the_unfree_press_calls_for_internet_price_controls.html">my essay last night </a>about this new <a href="https://secure.freepress.net/site/Advocacy?cmd=display&amp;page=UserAction&amp;id=327">Free Press campaign</a> to layer price controls on the Internet by banning metered prices via <a href="http://gigaom.com/2009/06/17/ny-congressman-massa-files-bill-to-stop-tiered-broadband-pricing/">Rep. Massa's new bill</a> (the "<a href="http://massa.house.gov/uploads/BroadbandInternetFairnessAct.pdf">Broadband Internet Fairness Act</a>"), <a href="http://blogs.zdnet.com/Ou/?p=914">George Ou</a> and <a href="http://bennett.com/blog/2009/04/time-warner-cable-bides-its-time/">Richard Bennett</a> reminded me of some of the contradictory statements that <a href="http://techliberation.com/2008/08/10/what-the-media-reformistas-really-want/">the (Un)Free Press crew</a> have made on this issue.  Indeed, if you look back at what Free Press and their chairman have said about the matter over just the past 18 months, they seem to be whistling two very different tunes.</p>

<p>For example, George Ou reminded me of what Free Press had to say in <a href="http://www.freepress.net/files/fp_et_al_nn_declaratory_ruling.pdf">its November 2007 filing</a> in the FCC's Comcast-Bit Torrent proceeding:<br />
<blockquote>"More importantly, if Comcast is concerned that the collective set of users running P2P applications are affecting quality of service for other users on a cable loop... <strong>they could also charge by usage</strong>." (p. 29)</p>

<p>[...]</p>

<p>"Indeed, in many nations, network providers do meter, and bill their customers on the basis of amount used. So the transaction costs of doing so must not be prohibitively high. Indeed, a network provider can apparently meter cheaply because, in most networks, users' traffic to and from the Internet passes through a single gateway, the network access server." (p. 31)</blockquote><br />
And Richard Bennett reminded me of what Tim Wu, chairman of the Free Press, <a href="http://www.washingtonpost.com/wp-dyn/content/article/2008/07/29/AR2008072902077.html">had to say about metering</a> to the <em>Washington Post</em> just one year ago:<br />
<blockquote>"I don't quite see [metering] as an outrage, and in fact <strong>is probably the fairest system going</strong> -- though of course the psychology of knowing that you're paying for bandwidth may change behavior."</blockquote><br />
So, what gives?  Will the real Free Press please stand up? Does the Free Press believe in pricing freedom or price controls for the Internet?</p>]]></description>
<link>http://blog.pff.org/archives/2009/06/free_press_hypocrisy_over_metering_internet_price.html</link>
<guid>http://blog.pff.org/archives/2009/06/free_press_hypocrisy_over_metering_internet_price.html</guid>
<category>Cable</category>
<pubDate>Thu, 18 Jun 2009 23:11:28 -0500</pubDate>
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