Sunday, May 8, 2005 - The Progress & Freedom Foundation Blog

Candy Innovation

I am usually against candy innovation, not to mention cheesy attenuated promotional tie-ins. Such projects end up in monstrosities like Butterfinger Crisp or desecrations of classics, like White Chocolate Reese's Peanut Butter Cups.

But Star Wars "Dark Side" M&M's are a welcome and tasty dark chocolate exception to my default traditionalism. Darth-ilicious.

posted by Ray Gifford @ 12:04 AM | Innovation